https://www.zogreenburg.com/books daily 0.75 2024-01-02 https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1495430018523-3XK91U9WHSKJBGDWGXH3/ThreeKingsBorbay-552x300.jpg Books https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1582840218507-L4ZVUTXEVTOUHHQUB0GZ/A-List%2BAngels%2B3D%2B-%2Bwith%2Bcase%2Bcolor.jpg Books Combining high-octane storytelling with landmark financial reporting in the tradition of Michael Lewis, Forbes senior editor Zack O’Malley Greenburg gives us the transformative account of how Hollywood cashed in on the latest tech boom—and changed the face of Silicon Valley. “Exciting, well-researched chronicle of how a group of actors, athletes and artists have emerged as mega-successful venture capitalists. Their stories underscore the inspiring truth that great entrepreneurs can emerge from the most unlikely backgrounds … an un-putdown-able masterpiece.” —Steve Forbes “Another one! Zack’s latest book has the keys to securing the bag on the highest level—it’s not about cash, it’s about getting that equity.” —DJ Khaled “An inspirational tale of the unlikely bunch that not only cracked the code for startup investing, but also brought a much-needed infusion of diversity to Silicon Valley. It’s an essential read.” —Arianna Huffington. https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1631768392838-CTK7ZDX87TKZF4JRTB7I/EmpireStateOfMind_TR.png Books ORDER EMPIRE STATE OF MIND HERE Jay-Z’s business savvy has cemented his legacy as one of the most successful artists ever. With a network of investments ranging from fashion, technology, and top-shelf liquor to nightclubs, streaming services, and record labels, it’s possible for him to profit at every turn of your day. So how did a kid from the projects transform himself into a one-man conglomerate? Now with a glimpse into how Jay-Z achieved his Forbes-certified billionaire status, Empire State of Mind (currently on its fourth printing from Penguin Random House) reveals the story behind his meteoric rise. For every hustler, mogul, and businessperson who seeks to build something spectacular, this book is the blueprint. “One of the year’s best rock books.” –Bloomberg “Empire State Of Mind follows the money and key pieces of the Jay-Z puzzle in this insightful, savvy read…this book is like a GPS leading us through the modern urban reality of how Jay-Z’s empire was built.” –Fred “Fab 5 Freddy” Brathwaite "A superb guide for your career, even if you are looking to be an investment banker or grocery store manager instead of a hip hop legend.” –CNN https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/6d06ec11-3199-4ece-a283-d58f16a5b75f/14067517_1212197705468800_5202941161094930175_n.jpg Books ORDER MICHAEL JACKSON, INC. HERE The surprising rags-to-riches-to-rags-to-riches story of how Michael Jackson grew a billion-dollar business, Michael Jackson, Inc. was published by Simon & Schuster’s Atria imprint in 2014 and translated into several different languages. (Cover by Borbay; see his process here). “What a story Zack Greenburg tells well, one that is as absorbing and exciting as Michael Jackson on stage in his prime. It’s a modern, pop version of Citizen Kane.” –Steve Forbes “Greenburg explores the brilliance and business acumen of Michael Jackson. He intricately carves the truth behind the man who went from rags to revolutionizing and paving the way for artist to ultimately become business moguls.” –David Banner, Grammy-winning musician “In his meticulously researched Michael Jackson, Inc, Greenburg has brilliantly shown us a side of the late King of Pop we’ve never seen before: The mercurial but oh-so-canny businessman who made hundreds of millions in his lifetime and is on his way to making even more after his untimely death.” –William D. Cohan, author of Money and Power https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1582840029549-3HLL7B30IAWIL6D0DVEO/3K_Cover_3Dspace.jpg Books ORDER 3 KINGS HERE Published by Little, Brown in 2018, 3 Kings serves as a history of hip-hop and its three most profitable practitioners. The book also unveils their entrepreneurial blueprints for all to see--earning rave reviews from Rolling Stone, Publishers Weekly, USA Today and others, as well as excerpts in Complex and Forbes. "I’ve been blessed to work with Diddy, Jay-Z and Dr. Dre, and let me be honest: 3 Kings gives you the major keys to how the biggest bosses on the planet keep winning." –DJ Khaled “The book's primary observation is well-taken: Hip-hop is not becoming more corporate. If anything, corporations are becoming more hip-hop." —Wall Street Journal "This book offers a pleasingly broad perspective of hip-hop as economic triumph." —Kirkus Reviews https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/e829cc42-c457-432e-b198-909cfab144bb/Hardcover%2Bwhite%2B-%2BWAAMN_Hardcover_3D_Mockup_Transparent.png Books READ WE ARE ALL MUSICIANS NOW Serialized in weekly installments via Substack, We Are All Musicians Now explores how are artists are canaries in the proverbial coal mine of modern business. Because they experience seismic tech disruptions years before those in other industries, one need only follow the music to see the future—in any sector. “It’s a truly compelling wakeup call and roadmap for creatives, and those is any industry wishing to follow the lead of creatives and make moves without having to depend on The Man.” —Nik Carter, SiriusXM “The practice of dribbling out book chapters … may now be making a comeback in digital form [via] former Forbes media and entertainment writer Zack O’Malley Greenburg.” —Keith Kelly, New York Post https://www.zogreenburg.com/clips daily 0.75 2025-12-08 https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/df4427c5-74df-427b-abfb-74acbaef5229/Screenshot+2025-08-05+at+12.39.01%E2%80%AFPM.png Clips - Going Green As sustainability initiatives in other industries stall out, big acts like Coldplay, Dave Matthews, and Billie Eilish are pushing to lower the carbon footprint of live music (Grist, August 2025) https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1562543123158-02VAN4V5148WJ6UY7SRW/kutcher.jpg Clips - 8 And A Half X Ashton Kutcher & Guy Oseary’s unlikely startup story. https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1525603156766-JR3ZQX0G8XLV9HESUNEW/https_%252F%252Fblogs-images.forbes.com%252Fzackomalleygreenburg%252Ffiles%252F2017%252F11%252F1109_forbes-cover-30-under-30-kendrick-lamar-12-12-2017_768x1007.jpg Clips - Conscious Cash Kendrick Lamar’s journey from Compton to Capitalist. https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1562542398729-D4H5SGU9Y6K34Z6I0UUM/image-asset.jpeg Clips https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/91c5f2b6-855a-43ea-8d0a-aebd0ff25e1c/20230220_Greenburg_Zack_UHHM_horizontal.JPG Clips - Hot in Here A deep dive into hip-hop’s complex history—and often misunderstood relationship—with climate (Grist, August 2023) https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1525602418851-4Q0VZ1D9AS71PR3BIO4K/https_%252F%252Fblogs-images.forbes.com%252Fzackomalleygreenburg%252Ffiles%252F2018%252F04%252F0327_arod-house-life-cover_768x1024.jpg Clips https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1495512850930-TN3RQE9OJQPTN1PG3S5V/image-asset.jpeg Clips https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1525602579597-B71YPYH53C7EUS0HS1YK/https%3A%2F%2Fwww.forbes.com%2Fsites%2Fzackomalleygreenburg%2F2017%2F09%2F27%2Fhow-dj-khaled-rolls-hip-hops-boldest-star-shows-off-his-major-keys%2F%2338eea92b32ee Clips https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1563055393043-7P7CURPPOKN9BGB5F36Y/Screen+Shot+2019-07-13+at+6.02.53+PM.png Clips - 36 Hours In St. Barts After surviving a direct hit from the most vicious hurricane in recent memory, the crown jewel of the French West Indies shines again (New York Times, March 2019). https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1562542591797-2PHK1D38857HGFZV15TK/Bieber.jpg Clips https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1541707174453-91SSEF2C2I049OAYGA5A/2018.MarshmelloCover.jpg Clips - Puffed Up How Marshmello became a $44 million DJ. https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1562542677342-Y18CPGAQL9VSQ3KYH8EQ/TobyKeithForbes-782x1024.jpg Clips https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1495511246853-T469IXNDHXQ8ALKATAKO/image-asset.jpeg Clips - Revenge of the Record Labels The inside story of how the majors used the rise of streaming to quietly renew–and strengthen–their grip on the music business (Forbes, April 2015). https://www.zogreenburg.com/about daily 1.0 2026-01-15 https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1589259774612-08WOTOS0R0ZNZEM2WZ8Q/AListAngelsAuthorPhoto.jpg Bio Zack O’Malley Greenburg is the author of five books, including the Jay-Z biography Empire State of Mind and A-List Angels: How a Band of Actors, Artists, and Athletes Hacked Silicon Valley. A former Forbes senior editor, he has also written for the New York Times, Rolling Stone, Washington Post, Vanity Fair, McSweeney's, Vibe, Grist, and the Library of Congress. In addition, he has served as a ghostwriter and book doctor for entrepreneurs, CEOs, and Rock & Roll Hall of Famers. Zack has been a source for BBC, NPR and 60 Minutes, and a speaker at SXSW, CES, TEDx, Princeton, and Harvard. He is also an angel investor with a portfolio of startups at the intersection of climate and consumer. Zack played the title role in the 1992 film Lorenzo's Oil; he started his writing career at age 14 as a video game reviewer for Boys’ Life. In 2007, he graduated Yale with an American Studies degree and joined Forbes, where he stayed for nearly 15 years. He penned over 1,000 stories, including a dozen-plus covers on subjects from Kanye West to Richard Branson to Katy Perry. Zack has reported on everything from hedge fund schemes to the Wu-Tang Clan's secret album, pioneering Forbes’ hip-hop coverage while helping launch the 30 Under 30 franchise and related events. He graduated from Columbia’s Knight-Bagehot fellowship in 2023 and lives in New York with his wife and toddler. https://www.zogreenburg.com/speaking daily 0.75 2025-12-08 https://www.zogreenburg.com/press daily 0.75 2025-12-08 https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1563558143308-X6GEEIKZOBBFEGMPPQ4C/Screenshot+%2880%29.png Press https://www.zogreenburg.com/empire-state-of-mind daily 0.75 2022-01-27 https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1628623334085-0642N3BVITT3MYT8613C/ESOM_Cover.jpg Empire State Of Mind Re-released by Penguin’s Portfolio imprint in 2021. https://www.zogreenburg.com/three-kings daily 0.75 2020-03-13 https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1582839946729-QTEYUE1L2ECH7LRYQBFS/3K_Cover_3Dspace.jpg Three Kings Cover art by Fab 5 Freddy https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1574113139598-EPMVEOMSWSHHBKJ5CJQS/image-asset.png Three Kings https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1584128059390-6PUMI8I6J2DHV8E538NI/3kBestsellerMusicBusiness.jpeg Three Kings https://www.zogreenburg.com/michael-jackson-inc daily 0.75 2020-01-07 https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1514593346449-Z7XBJ770MY1IJ3PDU6QG/MichaelJacksonIncCoverPrelim.jpg Michael Jackson, Inc. Published by Atria / Simon & Schuster in 2014. https://www.zogreenburg.com/archive daily 0.75 2021-07-07 https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1625693757054-30IWBSHKDSRF0JDO04PA/DMX.rapper.jpg Zoglet Archive - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1618016410662-WEOL0LV5MEYI22XGQ6NX/IMG_9406%2B%281%29.jpg Zoglet Archive Finally: The sun sets on 2020. (Photo by Zack O’Malley Greenburg) https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1612843761330-55NWQF72CW7ZXMNY8PV6/IMG_9040+%281%29.jpeg Zoglet Archive Election Day: Stop at the crossroads and ask yourself a question. (Photo by Zack O’Malley Greenburg) https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1612844197106-M4CO6OILEP2HX3DLTNHN/Screen+Shot+2021-02-08+at+10.34.13+PM.png Zoglet Archive Signs of Progress: Messages on a fence at P.S. 10 in Brooklyn. (Photo by Zack O’Malley Greenburg) https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1589260522623-P0ALTYWJBYWVS1JGEWXG/LexPizza.jpg Zoglet Archive Help Our Neighborhood Restaurants: Lexington Pizza Parlour has stayed open to help feed first responders. (Photo by Zack O’Malley Greenburg) https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1592189337165-DW8HUAK4G6QIA040UANS/AListAngels_Blurbs.png Zoglet Archive https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1577942429552-I609AINFCP2MSHSJWE7C/KanyeZOG1.png Zoglet Archive “I am a product guy at my core,” West says. “To make products that make people feel an immense amount of joy and solve issues and problems in their life, that’s the problem-solving that I love to do.” (Photo via Forbes Video) https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1563647182224-H85DUM6N06BJ6X2VWTKZ/StBPlaneDLR.jpg Zoglet Archive St. Barts is worth the wild arrival--as I wrote in my first piece for the New York Times. (Photo by Danielle La Rocco) https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1555736825260-A7TWZSRLTQRX6VJYFLV8/Dm6ai_8W0AAg80S.jpg Zoglet Archive Nas made his Hip-Hop Cash Kings debut at 44, thanks to savvy startup investments--which also make him a key character in my latest book, out in 2020. (Photo via Forbes) https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1592189574350-3UQLHRYWFC7CHPR6USK9/3KJacketSpread.jpeg Zoglet Archive https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1555737169055-QBUX71FO0XTKP12QCXW8/KendrickKhaledKingsLOW.jpg Zoglet Archive https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1555737230497-BZ6GGEXMQ287RFE2N72H/GREENBURG_3%2BKINGS_HC.jpg Zoglet Archive https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1555737332836-1XA90SGHC68CKDZ0DBVG/unnamed.jpg Zoglet Archive https://www.zogreenburg.com/a-list-angels daily 0.75 2020-04-01 https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1582839698235-06Z6S0ROX1NHXXHPD5AI/A-List+Angels+3D+-+with+case+color.jpg A-List Angels Published by Little, Brown / Hachette in 2020. https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/1583601019783-KMHA0P9WLQJZIUHFIDT8/Screen+Shot+2020-03-06+at+12.50.54+PM.png A-List Angels https://www.zogreenburg.com/we-are-all-musicians-now daily 0.75 2022-07-18 https://images.squarespace-cdn.com/content/v1/59226ccf86e6c0d647bf5666/6e3c722d-1e77-4369-b40d-c7a65cfd8da3/Hardcover+white+-+WAAMN_Hardcover_3D_Mockup_Transparent.png We Are All Musicians Now - Make it stand out Whatever it is, the way you tell your story online can make all the difference. https://www.zogreenburg.com/new-page-2 daily 0.75 2026-03-20